Amazon, Coca-Cola, Marks & Spencer, na Estee Lauder ni amwe mu mazina yashyizweho kugirango yitabe Packaging Innovations na Luxury Packaging London ubwo izahuza inganda muri Olympia ku ya 1 & 2 Ukuboza 2021.

Mu gihe umunezero ugenda wiyongera ku gitaramo cya mbere mu muntu mu gihe kirenga umwaka, bimwe mu bicuruzwa bikomeye ku isi byihutiye kwiyandikisha mu birori byo gupakira ibicuruzwa mu Bwongereza.Nukwitabira, abashyitsi bazavumbura ibigezweho niterambere, bahure nabakozi ndetse nabagenzi babo imbonankubone, kandi bakore ubucuruzi, bibafasha kurushaho kumenyekanisha ibicuruzwa byabo no kurenga imipaka yibyo batekerezaga ko bishoboka.
Abazitabira amahugurwa bazenguruka ibiryo, ibinyobwa, ubwiza, impano, hamwe nimyambarire hamwe nibindi bikoresho, mugihe abanyamwuga bashakisha ikintu gikomeye gikurikira mubipakira.Ibicuruzwa bimaze kwiyandikisha kwitabira birimo ibiryo biremereye Aldi, Nestlé, Ocado, Sainsbury, na Tesco;amazina yo kugurisha murugo ASOS na Ibikurikira;ibinyobwa byinzobere Absolut na Divayi Yambaye ubusa;n'abayobozi b'ubwiza barimo Elemis, GHD, Jo Malone London, na The Body Shop.
Ntabwo abari aho bazabona gusa ibyagezweho mu gupakira imbonankubone ku bantu barenga 180 berekana imurikagurisha, ariko barashobora no kwigira kuri bimwe mu bitekerezo byaka cyane mu nganda muri gahunda ya Seminari ya Packaging Innovations na Luxury Packaging London.Hano, ibikubiyemo byahinduwe bizakemura ibibazo bya FMCG nibibazo byingenzi byabateze amatwi mugihe amasomo yinzobere aturuka muri Pentawards azatanga isoko yo guhumeka neza.
Umuyobozi w'ishami muri Easyfairs, Renan Joel yagize ati: “Nyuma y'umwaka utoroshye, twishimiye kwakira Packaging Innovations na Luxury Packaging London mu 2021. Hamwe n'ibirango byinshi bitangaje bimaze kwiyandikisha kugira ngo byitabe, hamwe n'amagorofa yacu yuzuye yerekana imurikagurisha ry'abahanga, irimo gushiraho kuba ibintu bishimishije cyane.Ntakintu nakimwe gishobora gukora ubucuruzi imbona nkubone, kandi iki gitekerezo kigaragazwa nubwoko butandukanye bwamazina twabonye twiyandikishije kugirango twitabe iki gitaramo kugeza ubu.Sinshobora gutegereza kwakira abantu bose bagaruka muri Olympia muri Nzeri. ”